Minghe Ancient Town./鳴鶴古鎮(zhèn)。 [Photo by Tang Yan] 唐嚴(yán)攝

　　By Xu Zhuowei

　　Minghe Ancient Town is located in the south of Guanhaiwei Town, Cixi County, Ningbo. It is a famous historical and cultural town in China and has a history of more than 1,200 years. Rivers run through the hillside town, in which fishermen and farmers live.

　　鳴鶴古鎮(zhèn)位于寧波市慈溪市觀海衛(wèi)鎮(zhèn)南部，迄今已有1200余年歷史，是中國歷史文化名鎮(zhèn)。古鎮(zhèn)依山成街，因河成鎮(zhèn)，漁耕人家枕河而居。

　　Minghe Ancient Town is the birthplace of China's TCM ingredients industry, with roots that go back to the Ming and Qing dynasties. The first residents of Minghe started a trade in medicinal herbs and materials, which greatly promoted the development of the pharmaceutical industry in Zhejiang and across the whole country. More than 150 centuries-old TCM ingredient brands, such as Beijing Tongrentang, Tianjin Darentang and Hangzhou Huqingyutang, were either founded or run by Minghe locals. These brands still have far-reaching influence.

　　鳴鶴古鎮(zhèn)自明清以來就是中國國藥業(yè)的發(fā)源地，鳴鶴先人在這里興辦國藥業(yè)，開創(chuàng)慈溪國藥貿(mào)易之先河，極大地推動了浙江乃至全國的藥業(yè)發(fā)展。從鳴鶴古鎮(zhèn)走出了由鳴鶴人創(chuàng)辦或主要經(jīng)營百年以上的老字號150余家，北京同仁堂、天津達(dá)仁堂、杭州胡慶余堂等名震全國，影響深遠(yuǎn)。

　　Currently, Minghe has several blocks dedicated to TCM treatment, wellness, and local culture. Every year, activities such as wellness tourism fairs and free TCM doctor consultations are organized in the town. There is also a TCM ingredients and customs museum as well as TCM-themed B&Bs. These elements highlight the town's deep ties with TCM.

　　目前，鳴鶴古鎮(zhèn)已初步形成“專業(yè)醫(yī)療、特色養(yǎng)生、休閑文化”等國藥養(yǎng)生功能板塊，每年組織古鎮(zhèn)養(yǎng)生旅游節(jié)、鳴鶴名中醫(yī)專家義診等活動，設(shè)立國藥人文展示館，打造國藥裝飾為元素的精品民宿，逐步營造國藥氛圍。